Policy & Food Safety Commitment

At Alegre Coffee, we base our ethos on customer satisfaction and stringent food safety, aiming to consolidate our esteemed position in the coffee market. We pride ourselves on being a purveyor of premium coffee and coffee-based products, emphasizing the paramount importance of food safety as a strategic guide for sustained growth.

Our Guiding Principles:

  1. Customer-Centric Approach: We strive to be recognized as a provider of safe, quality products, maintaining a clear and unwavering focus on customer needs and satisfaction.

  2. Building Trust: We forge and uphold trust between our services/products and our valued customers and suppliers, guaranteeing quality and food safety requirements are met and exceeded.

  3. Continuous Improvement & Innovation: We are committed to the continuous refinement of our systems and the exploration of innovative products, based on thorough data analysis.

  4. Employee Empowerment & Training: Our team is skilled and motivated, receiving ongoing training to enhance task execution, maintain Good Practices, and foster a robust Culture of Food Safety.

  5. Meeting & Exceeding Standards: We go above and beyond to meet customer needs and expectations, complying with both national and international standards related to Food Quality and Safety.

  6. Transparent Communication: We ensure clear, up-to-date, and adequate communication, internally and externally, promoting transparency in all our dealings.

  7. Ethical Practices & Social Responsibility: We cultivate ethical practices and attitudes amongst our employees and actively engage with partners and communities, reinforcing social responsibility practices.

Objectives Supporting Our Policy:

  • Provision of safe and high-quality products.
  • Stakeholder satisfaction.
  • Becoming a reference company in our industry.

Organized Execution:

Every aspect, from company structure to technological development, is meticulously organized to monitor company policy and facilitate the implementation of our proposed strategies, ensuring service quality, effective logistics, operations, marketing, sales, and human resources.